While contracting as a copywriter at Orion Creative Solutions, the Rotary Club of Castle Hill engaged the agency to do a complete event rebrand of their annual Cross Country Challenge event. This involved an overhaul of all website copy and a 12-week email marketing campaign to encourage registrations and donations.
The Cross Country Challenge 2017 was the most successful to date, with a huge spike in registrations and donations.
- Website copy
- Email marketing
- Social media copy